Words that damage your credibility

By  via fastcompany.com   Article

Four Types of Words That Are Unintentionally Damaging Your Credibility

“Deborah Tannen, professor of linguistics at Georgetown University and author of Talking From 9 to 5: Women and Men at Work, says by paying attention to the words we use when speaking with others at the office, we can boost our credibility. Here are the top credibility-destroying words and phrases, according to Tannen:


Hedging words and phrases such as sort of, maybe, and kind of are often used when we’re trying not to say something outright. Rather than saying, ‘I’m certain,’ for example, hedgers may say, ‘I’m pretty certain.’ Tannen says people often use hedge words because they don’t want to come across as being so authoritative, but these words can damage your credibility, making you seem unsure about what you’re saying, like you’re plagued by self-doubt.


Throwing words such as just into a sentence—’I just want to say . . . ‘ — downgrades the importance of what you’re about to say. ‘It’s minimizing the imposition of you saying it,’ says Tannen.


… We all have an impulse to fill in gaps when we’re speaking, Tannen says, but using too many of these ums and ers can make it seem like you’re trying too hard to find the words to explain your point, and give the impression that you lack confidence in what you’re saying. Simply pausing to gather your thoughts will make you sound more authoritative than a string of filler words.


Tannen says we need to stop apologizing before making a point: ‘I’m sorry, but you’re late for the meeting again.’ Apologizing hurts your credibility and gives the listener a reason to disregard what you’re saying. Plus, it puts your audience in a position of power, unfairly tipping the authoritative scales in its favor.”


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