Stop Pissing Off The Engineers

By Brian de Haaff via the Aha! Blog    Article

Hey Product Managers — Stop Pissing Off The Engineers

“So you are the product manager — CEO of your domain — and the go-to-guy for everything that matters. You help set the strategic framework for where your product and the business are headed and lead a cross-functional team to greatness. You see the big picture and can muck around in the minutiae with the best project manager around. … You are a rational force and a creative artist. You converse with every tribe, including customers, marketing, sales, support and every other stakeholder group that your product depends on to win in market.

… great product management is usually the difference between mediocrity and awesome. While nobody would miss product management if it (and you) disappeared in the short term, ensuring product alignment with business strategy, market opportunity, and customer need is what superstar PMs do in market leading companies.

However, the reality is that you need engineering more than they need you. They can continue to crank out product without you (and be happy doing it), but you can not write a line of code yourself. Engineers are the manufacturing engine that drives the business forward and are the most important non-customer asset in the company. You are overhead.

consider the following five common ways that PMs piss engineers off every day. It’s a chance to pause and truly reflect. Be honest, which ones do you do? It’s a bit like body odor, self examination and fearless honesty matter.”

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One Response to Stop Pissing Off The Engineers

  1. PM Hut says:

    Hi Brian,

    An excellent point – the problem is that many project managers/product managers treat their team members as “resources” that can be easily replaced – which is not the case in 99.99%.

    Your post, by the way, reminds of an excellent post that mentions the ego of project managers – that they should have large ego and small ego at the same time. You can find this post here: http://www.pmhut.com/the-project-manager-must-be-a-master-of-paradox

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